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I'm Michael Bou-Maroun
I help to define and deliver products and services that drive value for people and business.
Selected Work
Creating an easier path to behavioral healthcare
In order to create a smooth transition and implementation of two new vendors, I led the research initiative to define the optimal consumer experience.
Empowering stakeholders to conduct research
I led a team of stakeholders through the research and design process to create a solution that set them apart as a differentiator in the market.
Analyzing feedback to provide value driven improvements
Focused on the end user experience, I worked to understand the bright spots and pain points of a new digital experience, paired with potential future improvements.
Advocating for an affirming and equitable path to care
I led a team of researchers to understand the process experience LGBTQ+ consumers have in during their healthcare journey in order to inform the business' RFP and BRD process.
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